Women's fashion store: 3,000 subscribers at €1.70 each
- Industry
- E-commerce / women's fashion
- Market
- Russia
- Destination
- Telegram channel
- Budget
- €5,114.35
In this guide
The client
A designer womenswear retailer selling evening and everyday pieces. The work began with a limited summer collection.
What we did
We built and agreed creative around the best-selling designs. Six channel segments included competitors, stylists and beauty communities. The ads passed moderation within a day. As seasons changed, we updated the creative for autumn and New Year collections while keeping evergreen products in rotation.
Results
- Spend: €5,114.35
- New subscribers: 3,000 at a reported average of €1.70 each
- Clicks: 22,709