Furniture brand for marketplace sellers: 1,833 subscribers
- Industry
- Furniture manufacturing / marketplace sellers
- Market
- Russia / CIS
- Destination
- Telegram channel
- Budget
- €2,063
In this guide
The client
Nikita and Vitaly run PROSTO HOME, a furniture manufacturer making stools, chairs, tables and beds. The channel had 4,940 subscribers. The goal was to attract marketplace sellers with purchasing power.
What we did
We advised on channel presentation and passed pre-moderation on the first try. Then we researched more than 300 competitor-audience channels and wrote 15 ad texts. Landing approaches included an introduction post, individual expert posts and the channel itself.
Results
- Spend: €2,063
- New subscribers: 1,833
- Reported cost per subscriber: €1.12
- More than 200 ads launched; daily budget reached €50