Adventure blog: 3,117 subscribers at €0.97 each
- Industry
- Lifestyle / travel and sport
- Market
- Russia / international
- Destination
- Telegram channel
- Budget
- €3,025.19
In this guide
The client
Viktor Vozdukh is a writer, triathlete and mountaineer: a five-time Ironman finisher who has climbed seven major volcanoes on seven continents. His channel started with fewer than 500 subscribers. The original target was 1,000 more at no more than about €1.56 each.
What we did
We completed the brief, selected placements, built creative and passed moderation within a day. Seven audience segments covered travel, running, competing channels and related interests. Alongside evergreen ads, we created creative for particular events such as a marathon or climb.
Results
- Spend: €3,025.19
- Clicks: 16,589
- New subscribers: 3,117
- Cost per subscriber: €0.97