USDT exchange: 488 subscribers at €2.09 each

Industry
Cryptocurrency exchange
Market
Moscow, St Petersburg, Rostov, Krasnodar, Sochi, Pyatigorsk
Destination
Telegram channel
Budget
€1,021.88
In this guide

The client

ChangeBox covers USDT-to-ruble exchange and international transfers. Its selling points were competitive rates, fast transfers and cash availability in its offices.

What we did

We built a pool of more than 200 competitor channels to keep subscriber costs stable. Ad messaging drew on the client’s specific offer. After two to three weeks, we introduced a separate creative pool for each city and targeted locations individually.

Results

  • Spend: €1,021.88
  • New subscribers: 488
  • Cost per subscriber: €2.09
All case studies
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