VPN bot: 5,662 visits at about €0.40 each
- Industry
- VPN / digital services
- Market
- Russia
- Destination
- Telegram bot
- Budget
- About €2,277
In this guide
The client
A VPN bot offering a three-day free trial followed by a subscription of about €1.56 per month. The client asked not to publish its name.
What we did
We tested the full bot journey before launch and suggested improvements. At the client’s request, 20–30% of the budget went to ads shown around their own bot, helping counter competing offers. The campaign bought roughly 40% of that available traffic.
Results
- Spend: about €2,277
- Bot visits: 5,662 at about €0.40 each
- People who pressed Start: 5,024