Telegram Mini App: 875 users at about €0.19 each

Industry
Telegram Mini Apps / gaming mechanics
Market
CIS
Destination
Telegram bot
Budget
About €176
In this guide

The client

GoldenBillionGame_bot is a Telegram Mini App where users complete simple advertiser tasks, such as following a channel or commenting, for a chance to win pooled rewards.

What we did

We set up Adsgram and launched four creative variants. Early clicks were expensive, so we refined the ads using strong examples provided by Adsgram support. We also expanded location targeting across CIS countries to lower click and app-launch costs.

Results

  • Spend: about €176
  • Clicks: 972; click-to-app-launch conversion: 90%
  • New users: 875
  • Cost per user: about €0.19
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